function about_xigi_popup(root) {
	return "<h3>xigi is a social network</h3><br />" + 

	"<p>xigi.net (pronounced 'ziggy' as in zeitgeist) is a space for making connections " +
	"and gathering intelligence within the capital market that invests in good. It’s a " +
	"social network, tool provider, and online platform for tracking the nature and amount " +
	'of investment activity in this emerging market also referred to as <a href="http://www.blendedvalue.org/">blended value investing</a>. ' +
	"xigi's goal is to help this international emerging market to grow through market formation " +
	"activities that guide and educate a growing wave of new money, while connecting it to the " +
	"emergent entrepreneurs and deals in the space.</p>" + 

	"<p>xigi reveals the deals being transacted and the relationships between investors, entrepreneurs " +
	"and intermediaries. While the emphasis is on private debt and equity deals, the market extends " +
	"into grant making and publicly traded markets. xigi provides the tools to contextualize this intelligence, " +
	"making it easy to understand a growing landscape of social enterprises, investment offerings and investors globally.</p>" +

	"xigi's mission is to increase the flow of capital to good.</p>" + 

	"<p>We are a network. We are a network of networks. We strive to make our tools and data accessible wherever " +
	"they can add value: on your site, serving other social networks, or as a back end to your front end. At the " +
	"core of our efforts are visual tools to help you make sense of this market. By adding yourself and your " +
	"relationships to the xigi market database, you can immediately see who else is connected.</p>" +

	'<ul><li><a href="' + root + 'index.php?about=team">xigi team</a> -- the people behind xigi</li>' +
	'<li><a href="' + root + 'index.php?about=ambassadors">xigi ambassadors</a> -- these people share our world-view and help connect xigi to the world</li>' +
	'<li><a href="' + root + 'index.php?about=sponsors">xigi sponsors</a> -- the organizations who have generously contributed to make xigi possible</li>';
}

function market_mapping_popup(root) {
	return "<h3>xigiMaps make the landscape clear</h3>" +

	"<p>xigiMaps graphically represent the complex relationships between people " +
	"and institutions (“entities”) in the field of investing for social good. Use " +
	" them to keep track of your own work in the field, to research " + 
	"what others are doing or to develop partnerships and alliances. By representing " +
	"the nature of the relationships between entities and people –- peer or partner,  " +
	"funder or fundee, investor or investee, consultant, mentor, board memeber –- you can " +
	"see more quickly how to engage with them.  xigiMaps make visible the connective tissue " +
	"that links the field together.</p>" +

	"<p>xigi will continue to add new features and new ways to visualize the network that helps " +
	"capital flow more easily into the market." +
	"<ul>" +

	  '<li><a href="' + root + 'index.php?gallery=1">map gallery</a> - browse through maps other people have saved</li>' +
	  '<li><a href="' + root + 'index.php?map=entity">make a map</a> - create a map of your personal network or your organization’s (or someone else\’s)</li>' +
	"</ul></p>" +
	"<p><strong>NOTE</strong: The people and entities you want to map need to be in the xigi market database before they can be mapped; if they’re not there, you can add them.</p>";
}
function invest_in_good_popup() {
	return "<h3>xigi is an open source commons</h3>" ;
}

function market_data_popup(root, authorized) {
	return "<h3>xigi is an open source commons</h3>" +

	"<p>xigi is a commons where the community builds the database of information on " +
	"itself. So far, more than 2,500 organizations and people have been uploaded into " +
	"the xigi database by members of the community, helping to generate the sharpest view " +
	"to date of who’s who in the social enterprise market and how they are related to each " +
	"other. We measure social and financial impact and house data that creates context and " +
	"meaning around the people and organizations building a new asset class: the capital market for good.</p>";
	if (authorized == 'true') {

	"<p>Help fill in the map by creating new entries in the xigi market database:" +
	"<ul>" +
	   '<li><a href="' + root + 'index.php?add=en">add entity</a> - organizations, foundations, funds, social enterprises, fair-trade companies, non-profits, brokers, intermediaries, etc.' +
	    '<li><a href="' + root + 'index.php?add=person">add person</a> - yourself or someone else</li>' +
	    '<li><a href="' + root + 'index.php?add=off">add offering</a> - a deal in the marketplace</li>' +
	"</ul></p>";
	}
	
}
function invest_in_good_popup2(root) {
	return "<h3>xigi tools help capital flow to good</h3>" +

	'<p>Tools built in xigi let you visualize the market and your place in it. xigiDiscovery,' +
	'currently under development, presents investment options based on an investor\'s particular ' +
	'social and financial objectives. This tool will be useful to both private investors and to ' +
	'wealth managers guiding their clients\' investments.<br />' +
	'<ul>' +
	   '<li><a href="' + root + 'index.php?xigidiscovery=1">xigiDiscovery</a> - what kind of investor are you?</li>' +
	'</ul>';
	
}


function search_popup() {
	return "<h3>search inside or outside of xigi</h3>" +

	"<p>There are two kinds of search tools in xigi. The site search lets you find a name or " +
	"keyword inside xigi; you can filter your search to look only in the blog or in a particular " +
	"part of the xigi market database.<br />" +

	"xigiWeb search lets you search the web wearing xigi glasses: it’s a Google search of a " +
	"selected list of sites in the social investing community.<br />" +
	"<ul>" +

	   //'<li><a href="#">xigiWeb search</a></li>' +
	"</ul>";

}

function filter_popup() {
	return "<h3>sectors of the capital market for good</h3>" +

	"<p>Thousands of leading practitioners around the world are at work in the emerging " +
	"hybrid “blended value” investment space that includes affordable housing, clean technology, " + 
	"community development, education, fair trade, green building, health, independent media, " +
	"microfinance and technology.  Investors who want to do good with their investment dollars " +
	"are funding businesses that have, for example, found profitable ways to fight poverty, expand " +
	"fair trade industries and provide expansion capital to independent media.<br />" +

	"If you’re only interested in one segment of the market, you can look at xigi through the lens of that sector.";

}

function blog_popup() {
	return "<h3>xigi blogs provide multiple views of the market being built</h3>" +

	"<p>The xigi blog is written by members of the xigi team and diverse experts " +
	"in the field. Our focus is on making visible some of the key trends and undercurrents " +
	"propelling the capital market for good. While the focus is on private debt and equity, " +
	"the blog also covers  philanthropy and the publicly traded markets. If there is something " +
	"you think should be covered, please post it on the xigi site or send an email suggesting " +
	'a story to <a href="mailto:mark@xigi.net">mark@xigi.net</a> .';
}

function bookmark_popup() {
	return "<h3>bookmark this page</h3>" +

	"<p>Bookmark xigi in all your favorite sites.";
}