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Embedded Giving

RailsConf2007 (a framework-specific technical conference) happened a few weeks ago. The organizers did something very cool this year: there was an optional all-day introductory tutorial session by two of the gurus of the framework, and to get in you had make a donation to one of a few selected charities. So, great - they raised about 12k that day. Then, the program coordinator gave a great opening speech encouraging techies to do good in the world, and all through the conference folks were encouraged to donate. By the end they’d raised $33k.images-2.jpeg

On a smaller scale, the community radio station I work for takes donations of canned goods at every concert they promote. What if this was the norm? What if every large (and small) conference, technical or otherwise, as a matter of course raised money for charity? What if all the big concerts required a ticket and a donation of some sort? What if every major event or financial transaction had philanthropy built-in? Everyone’s used to the idea of service charges; what about a philanthropy charge? Kind of like Kevin’s idea of one-pocket investing, all the time.

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Xigi.net: Embedded giving « Identity Unknown says:

[…] Jun 12th, 2007 by Ryan Lanham Embedded Giving […]

 

Mark Beam says:

matt this is very interesting. the rails conference is more anecdotal evidence of the zeitgeist change occurring around the world. it rarely gets reported but is notable and indivative.

thanks for sharing it…

mark
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Sarah says:

The idea sounds like a B Corporation. I just learned about this yesterday so I’m very excited about it! The idea is to integrate social impact into the very essence of a company, not just in their mission, but in the ways they conduct their business.

 

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